Aug
20
2012

BedandBreakfast.com PR and Marketing Update

It’s the dog days of summer, and BedandBreakfast.com is HOT when it comes to getting publicity for our member inns!

USA Today covered our Top 10 B&Bs with the  Coolest Pools.  USA Today’s travel blog reaches 17.8 million visitors monthly!

MSNBC’s Travel on TODAY reminded its millions of readers that bed and breakfasts are for kids, too – highlighting several inns we provided as examples.

SmarterTravel.com shared our Top 10 B&Bs with a View – showcasing 10 B&Bs around the world with spectacular views. This popular travel site reaches more than 20,000 visitors a day.

We announced our Top 10 Most Dog-Friendly Inns and are promoting them with a Facebook contest where BedandBreakfast.com fans can vote for the B&B with the best dog amenities. We are donating $1 for every vote to the ASPCA – up to $1,000. The top 10 list and the contest was picked up by PetRelocation.com.

Last, but definitely not least, we worked closely with the TODAY Show on a live TV segment during the Olympics called “London for Less,” providing photos and prices for London inns. Jetsetter Editor Kate Maxwell mentioned bed and breakfasts as an affordable lodging option. Watch the edited version here.

Promotions

Make sure to check out two promotions BedandBreakfast.com is doing with Smarter Travel and the TODAY Show!
•    SmarterTravel.com Photo Contest : BedandBreakfast.com is providing a $xx gift card to the winner of this photo contest, which ends (date).
•    TODAY Show with Hoda and Kathie Lee Fan of the Week: BedandBreakfast.com, together with The Farmhouse Inn, is providing a three-night weekend getaway to a lucky fan, tentatively scheduled for September 10.

Monthly Awards & Feature Stories

Should your inn be considered for any of these upcoming awards and feature story topics? If so, email Marketing & Communications Manager Emily Gerson.

•    Leaf Peeping
•    Inns in Unusual Structures
•    Most Unique Amenities
•    Haunted B&Bs
•    B&Bs with Pubs
•    B&Bs for Bikers

Society of American Travel Writers

In a few weeks, BedandBreakfast.com's PR manager will attend the Society of American Travel Writers Conference in Indianapolis to share story ideas, trends and facts about the bed and breakfast industry with travel writers from around the country.

Innkeeper Testimonial About Our PR Efforts

Kudos to BedandBreakfast.com for the “excellent” PR and support you’ve provided La Maison in Midtown, an urban B&B in Houston, Texas. As a new bed & breakfast, your marketing and Communications department has helped La Maison in Midtown gain visibility locally, nationally, and internationally at an affordable price. You have made it possible for us to be featured in The New York Times, Huffington Post & Culture Map Houston online news. The value and exposure we’ve received far outweighs the monthly fee. As innkeepers, we highly recommend joining BedandBreakfast.com to other new and seasoned innkeepers. It has boosted our online reservations. Thank you again for the exposure.
-Sharon Owens and Genora Boykins of La Maison in Midtown in Houston, Texas

By Emily Starbuck Crone

Welcome

Welcome to Innkeeper News from BedandBreakfast.com, the most comprehensive global directory of B&Bs. Please email our marketing team if you have suggestions for content.

Upcoming Events

Conferences & Events:

  • September 8-10: Texas Bed and Breakfast Annual Innkeeping Conference in New Braunfels, TX
  • September 22-24: MTA/BBAM Joint Conference
  • November 3-5: Wisconsin B&B Association

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